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ICS - a leader in imbalance disorder diagnostics - introduced the first fully integrated system capable of recording, analyzing and reporting clinical information using a broad spectrum of diagnostic tools. Unable to distribute demo models to each of the global company's sales persons, ICS turned to InSight to produce an alternate solution for new product education.
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Knowing that the end product could easily be used as a presentation tool as well as a teaching tool, InSight designed a multi-purpose, multimedia solution. In addition to using video to provide a general profile of the system, InSight created separate subtopic options for each component. Voice-over narration accompanied by photography and graphics gave the user a comprehensive look at the benefits contribution of each component.
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